6 Tips for Increasing Ecommerce Customer Lifetime Value

Customer lifetime value (CLV or LTV) is a staggeringly important metric. 

If your online store is great at retaining customers, you’re reducing your dependence on acquiring new ones, which is normally an expensive and time-consuming task.

Repeat business also increases your profit margins since it costs you significantly less to sell to an existing customer than to a new one.

Most online retail experts, quite rightfully, place CLV amongst the industry’s most important metrics. Doing whatever you can to boost yours is critical if you want to be successful in a space as competitive as ecommerce.

In this article, we’ll take a look at six actionable tactics you can implement to increase your ecommerce store’s capacity for keeping customers coming back for more.

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Why Web Development Is Crucial For Your Digital Marketing Strategy?

Your website is the platform where you would engage with people regarding your business. It won’t be wrong if we say that your website serves to be the representation of the products or services you deal with. However, this only makes perfect sense when you take the initiative, communicate with the visitors on your website, and meet their requirements.

Whether you perform offline marketing or activities, visitors will almost certainly lead to your website. It doesn’t matter if they are looking to buy something, use a service, make a reservation, or get contact information.

Despite knowing the fact that website development plays a significant role in making your website online credible, many businesses still overlook that it’s a part of the whole digital marketing strategy. 

The website designing and development process has an impact on search engine page ranks, conversion rates, and other website’s features, having a significant effect on the effectiveness and performance of your site. Thus, all these crucial areas of digital marketing strategy need to be considered while developing a website design.

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Management Tactics To Boost Your eCommerce Store

Whether your eCommerce is just starting up or has reached the point of maintaining a well-established customer base, boosting sales will always be the number one priority for you. There is no one-size-fits-all approach to increase sales in your store. It all depends on the type of eCommerce store you operate, the audience you target, and how you manage your store. However, a few tried tactics for increasing sales are a basic necessity for every eCommerce business.

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How to create a smooth eCommerce checkout flow?

It’s frustrating to see website visitors abandon your store before completing a sale. Sadly, this is the reality of many businesses, with data showing that cart abandonment is as high as 83% in some industries.

This review will explore the different causes of cart and checkout abandonment. We will also share six practical tips that can smoothen the checkout flow to increase your sales.

But, let’s start by understanding what checkout abandonment is and how it’s different from cart abandonment.

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How Your Website Performance Affects Your SEO Rankings

The game of SEO is a game that is constantly evolving. Search engines such as Google or Bing are always being upgraded, enhanced, and improved to better determine what content should be put in front of visitors’ eyes.

To make the content on the internet more relevant and valuable, search engines rely on many algorithms and factors. And all of these, combined together, make the lives of SEO experts a bit difficult.

If you would like to learn how your website and its performance impact your search engine optimization efforts, keep reading. Below you will find some interesting information that you’ll be able to use from now on when thinking about your SEO strategy.

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Crucial Tips for Safe Online Shopping

All say yes to shopping. It is everybody’s favorite business. But remember, it is all fun and games till someone gets hurt. Save your hurt with these crucial tips that are a must for safeguarding online shopping.  

While we wish you do not take a backseat when it comes to splurging a handsome amount on online shopping sites, you must know that the security is subject to credibility. We agree with the fact that online shopping has completely changed the face of retail. It is now easier than ever to swim through the eclectic collection. 

Instant transactions, returns, and quick discounts are like a cherry on top of a cake. Plus, when you have been given an official order of staying home in quarantine, online shopping takes up a special place in our hearts.  

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4 Essential Factors for eCommerce Success You Should Consider in 2021

More than 2.14 billion people shop online on a regular basis. And with the global pandemic continuing to expose more people to the benefits of using eCommerce stores, that number is sure to become even higher in the near future.

But while there’s no denying that the number of opportunities for online sellers is staggering, the same can be said about the competition. With as many as 24 million eCommerce stores operating globally, you will probably face steep competition in most niches, not to mention having to compete with giants like Amazon or Walmart.

However, if you follow a structured approach to building your online business and utilize the best practices of today, you can still achieve success.

Let’s explore five eCommerce success factors that will get you on the right track.

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Analyzing Your Competition and Starting a Digital Strategy in 40 Minutes

Business owners have two crucial tasks on their hands between analyzing their competitors and establishing a digital strategy. However, anyone in business knows that these two processes can take time. Do you need to choose between the two to increase your company’s chances of success?

Companies can easily accomplish both these goals, and doing so in as little as 40 minutes is possible. Digital strategies for various solutions (such as this Uber Clone) and similar technology made it easier to perform your analysis and set up a strategy plan simultaneously.

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How To Increase Productivity In Your Online Business

Ever since the dawn of businesses, company owners have been trying to find various ways to help increase productivity and run their organization efficiently. While there are multiple methods to increase productivity inside an office, the modern world is filled with online businesses which have different requirements.

However, just because you have an online business, that doesn’t mean that you can’t use tactics that will help you increase productivity. In fact, 83% of workers believe that they don’t have to work in an office to be productive.

So if you’re looking for some tips and tricks that will help you increase productivity for an online business, you’ve come to the right place.

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