Email Marketing

A Beginner’s Guide to Successful Email Marketing

Every single person who owns a business nowadays must have dealt with email marketing at least once in their lives.

This is especially true for the eCommerce industry. It is proven that this marketing method provides a solid ROI to every online shop owner who relies on it.

It’s rather simple. if you want conversions, you will have to look into email marketing strategies. And, when traffic spikes, you need to take that chance to engage your prospects. Ultimately, the goal is to close a deal and get them to make a purchasing decision.

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a-regatta-on-the-grand-canal

Cool Things of the Week (Web Design Edition #10)

Fun fact in history this week: On the 18th of October, 1697 Giovanni Canaletto was born in Venice. He is an Italian painter and printmaker, best know for his “Regatta on the Grand Canal” painting (which you can see as the featured image for this blog post).

Here are the news and updates for this week, 2018:

  • The highly popular PHP 5.x branch will stop receiving security updates at the end of the year. This meand around 62 percent of all Internet sites will run an unsupported PHP version. You can read more about it here.

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Cool Things of the Week (Web Design Edition #9)

Fun fact in history this week:

  • On the 12th of October, 1928 Al Held was born in Brooklyn, New York. He is a known expressionist painter and sculptor, especially praised for his hard edge-style. The featured image is called Roberta’s Trip.

Here are the news and updates for this week, 2018:

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interactive-websites-for-education

The Ultimate Guide to Creating Interactive Websites For Education

Educational websites shouldn’t be created equal to business and corporate online projects. When it comes to the development of a new education website design, one needs to make it look appealing yet informative. A professional and thought-out online resource is the most powerful online marketing tool. With its help, you can engage with your audience, communicate with the online visitors, and encourage them to enroll on a new course. Interactive websites for education purpose have more chances of being noticed. Do you want to create one? Then take a few more minutes to read this guide.

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Cool Things of the Week (Web Design Edition #8)

Fun fact in history this week: Phyllis Pearsall was born on the 25th of September, 1906 in London. She is a British painter and writer best known for funding the Geographers’ A-Z Map Company. The featured image is a seascape painting by her called “Sailing boat watercolour”.

Here are the news and updates for this week, 2018:

  • Lyft has shared their learnings about working with color, and open-sourced their color algorithm. They have also created a nifty tool called Color Box so you can easily use their algorithm if you want to.

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coyote

Cool Things of the Week (Web Design Edition #7)

Fun fact in history this week: On the 21st of September, 1912 Charles “Chuck” Jones was born in Spokane, Washington. He is an animator and cartoonist best know for his work with Warner Bros (Bugs Bunny, Daffy Duck, Wile E. Coyote, Road Runner, Porky Pig). The featured picture shows Road Runner and Wile E. Coyote.

Here are the news and updates for this week, 2018:

  • Here is a guide with the basic web architecture concepts that you should understand as a developer.

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Strategies For Startups To Increase Conversion Optimization

Conversion rate optimization is the process of optimizing your sponsored search ads, landing pages, and overall website design to raise your conversion rate. Basically, the goal is for the highest possible percentage of visitors to your site to convert.

However, conversion rate optimization requires time, resources, and occasionally testing. Nonetheless, it’s definitely worth it to familiarize yourself with the basics of conversion optimization.

Here are some strategies you can implement in order to maximize the chances that a visitor who arrives at your site will become a customer.

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